cookbook writing + recipe
WRITE THE BOOK YOU'VE ALWAYS
You have a story to tell, and I want to help you share it.Even though writing a cookbook is a creative endeavor, the process of creating the book involves a lot of technical, legal, and publishing industry know-how, and the ins and outs of making it happen aren't publicly available. Until now, that is!
In these video tutorials, I'm going to tell you all about how to write a cookbook proposal, why you need a Literary Agent, what they do, how the contract is negotiated, what to look for in a publishing contract, and how to schedule out the writing/shooting/recipe testing of your book. I'll also talk about stylistic choices for your cookbook, as well as the recipe development side, including different flavor families, cooking methods, and recipe troubleshooting. From start to finish, I'm going to be holding your hand as I walk you through the exciting and limitless world of writing your own cookbook.
I've written two cookbooks with two publishers and photographed another author's cookbook for a third publisher, and I'm sharing all I've learned from these experiences with you!
- In-depth video tutorial on Cookbook Writing, including how to write a cookbook proposal, why you need a Literary Agent, what they do, how the contract is negotiated, what to look for in a publishing contract, how to schedule out the writing/shooting/recipe testing of your book, stylistic choices for your cookbook, and more!
- In-depth video tutorial on Recipe Development, including different flavor families, pairing and cooking methods, and recipe troubleshooting, and more!
- 2 hands-on assignment exercises corresponding to each lesson to help you put your newfound skills into practice
- Chapters 6 and 7 of my exclusive E-book "On Food Styling, Photography, & Blogging", which addresses all of the above in text-form (which means no need for excessive note-taking, hurray!)
The fee for the workshop goes towards covering overhead costs like squarespace fees, marketing funds for Facebook ads and Google search promotions, email services like MailChimp, and webinar hosting. The fee also goes towards the investment made in creating the course, including equipment like the video cameras, microphones, etc., as well as the time investment. The profits after the overhead costs go towards our home construction savings fund—I recently purchased 29 acres of clear-cut forest from a logging company and am working to restore the land and am saving to build a home there and start a real homestead outside of the city. You can read more about the process here if you are interested. I truly appreciate all of your support, and would love to help you learn + grow your creative skillset.
WHY YOU SHOULD TAKE THIS COURSE
- Writing a cookbook is a great stepping stone to taking your blog or photography career full-time. I made the leap to working on my blog full-time once I signed my very first cookbook deal, and it allowed me to work from home, have a flexible schedule, and create the work life that I wanted to lead.
- Cookbook advances for shooting + writing start at around 50k and go up from there. Taking the course is an investment in your career + your skillset that will allow you to write the book you want.
- I've spent hundreds of hours teaching photography and branding workshops, both online and in person, and am an incredibly insightful and intuitive teacher. I come from a family of teachers (my mother was an elementary school teacher and my sister is an elementary school teacher as well!), and teaching is something that comes very naturally to me. I love imparting knowledge in an approachable, easy-to-understand way.
- As more folks enter the world of blogging, food styling, and photography, it's increasingly more important to make your work stand out from the crowd. This is not a cookie-cutter cookbook tutorial where I recommend only one style of book, this is about helping you find your *own* voice, master your craft, and write the book that tells your story in the way you want it to.
Do I need a camera to take this course?
For this portion of the online course, you don't need a DSLR or mirrorless camera. However, if you're interested in shooting your own cookbook or shooting someone else's down the line, investing in one is a good idea.
What camera equipment do you recommend?
You can read through all the equipment I recommend using here.
How long are these video tutorials?
Each of these two video tutorials is about 12 to 10 minutes long, there are 2 video tutorials total, as well as 2 hands-on assignment exercises corresponding to each lesson to help you put your newfound skills into practice, and chapters 6 and 7 of my exclusive e-book "On Food Styling, Photography, & Blogging".
Can I get feedback from Eva on my work?
Yes, if you'd like you can add on a 1-hour mentoring session with Eva via skype to ask her absolutely anything (feedback on your blog layout, your images, picking her brain on any photography/blog/writing/social media specifics...the creative world is your oyster!)
"In the last couple years, I realized what I wanted to pursue was a career that revolved around food. Slowly honing in on what that would look like, I knew that photography would be the foundation for my future site and food blog. I learned some very basic photography skills several years ago, in high school, and attempted to Google and Youtube more informative instruction over time (which is a method of learning I don't enjoy). After countless wasted hours of trying to self-teach online, I still desperately needed clear cut direction and answers. Enter Eva.
I've followed and admired Eva for a few years - always wishing I could go to her workshops or Secret Suppers, but never finding the right time or wiggle room in the budget. When she announced she was releasing this course, I was elated! At the brink of boiling over with the desire to finally take the leap and follow my dreams, there was no more room to make excuses and NOT invest in myself.
This course is nothing short of magic. Eva gently draws back the veil and gives clear, simple, and richly detailed instruction. Instead of wasting hours searching the vast void of the Internet, I happily found that all the answers I sought have been neatly capsuled in this beautifully conducted course. Not only have I learned SO MUCH technically, but I feel more confident and capable in tackling my passion and future.
Thank you, Eva, for bridging the gap, eliminating my insecurity, and placing me within reach of my dreams."
- Caroline Bergeron of Wildwood Folk
“After following Eva’s work online and getting so much inspiration from her posts, I didn’t hesitate to take the the online course. It was the ideal follow up to deepen my own work as a food stylist, helping me to develop a sharper eye for detail, enhance my sense of storytelling, and to understand better the “eye” of a photographer, both artistically and technically. As a relative newcomer to the field, she gave me the tools to overcome some key obstacles, both practical and emotional. Above all, I have come to see her as a mentor rich with humanism and a great communicator of all things creative.”
- Darko Ramljak, Food Stylist